Parallel was commissioned by Sightline Innovation to help them develop a vision for Safe at Work - a product that uses building telemetry data to provide digital twins of workplaces to calculate COVID-19 exposure risk.

Competitor Analysis

Given the global scale of the COVID-19 threat, it was not surprising that there were already a number of solutions on the market. Competitor research and analysis led to the identification of four product categories, which in turn helped us to evaluate where Safe at Work should play and how it could win.

Sightline Innovation have deep experience in the domain of Data Trusts, which provided two key competitive factors that provided an opportunity for differentiation: enhanced privacy and probabilistic risk modelling.

These factors became key components for an enhanced value proposition for Safe at Work and provided a set of principles for developing a vision for the product.

Physical risk - Spatial Surveying tools

Given that staff many facilities would not have existing location analytics data available, survey teams could assess the levels of different types of risk in each zone - either remotely or by walking the facility and inputting data on the move.

Behavioural risk

By using bluetooth beacons or UWB devices attached on or near objects, an accurate picture of employee behaviour patterns and proximity events can be observed and analysed.