Parallel is an innovation consultancy shaping the of decision making and analytics
Product Design
Transcend the ordinary and move the needle.
Transcend the ordinary and move the needle.
Transcend the ordinary and move the needle.
Transcend the ordinary and move the needle.
Design for impact
The best products deliver on wants and needs. They're how people experience your business and brand. Treat every interaction as an opportunity – to surprise and delight, engage and inform.
The best products deliver on wants and needs. They're how people experience your business and brand. Treat every interaction as an opportunity – to surprise and delight, engage and inform.
The best products deliver on wants and needs. They're how people experience your business and brand. Treat every interaction as an opportunity – to surprise and delight, engage and inform.
The best products deliver on wants and needs. They're how people experience your business and brand. Treat every interaction as an opportunity – to surprise and delight, engage and inform.
Our approach
We prioritise co-creation, but bring lots to the table. Aligning on purpose from the start, helps reduce subjectivity and empowers your teams to move boldly at pace.
We prioritise co-creation, but bring lots to the table. Aligning on purpose from the start, helps reduce subjectivity and empowers your teams to move boldly at pace.
We prioritise co-creation, but bring lots to the table. Aligning on purpose from the start, helps reduce subjectivity and empowers your teams to move boldly at pace.
We prioritise co-creation, but bring lots to the table. Aligning on purpose from the start, helps reduce subjectivity and empowers your teams to move boldly at pace.
Explore the work
Capabilities
From concept to deployment, we'll integrate seamlessly with your team to craft beautiful products that people will love.
From concept to deployment, we'll integrate seamlessly with your team to craft beautiful products that people will love.
From concept to deployment, we'll integrate seamlessly with your team to craft beautiful products that people will love.
From concept to deployment, we'll integrate seamlessly with your team to craft beautiful products that people will love.
User experience design
Visualise your product's potential in detail, streamlining development by catching design flaws early.
User interface design
Chart your product's evolution to align stakeholder expectations, optimise resources, and drive consistent innovation.
Design systems
Streamline design decisions, maintain visual consistency, and speed up product development.
High-fidelity prototyping
Simulate real product behaviour, gather actionable feedback, and validate design choices before implementation.
Competitor analysis
Identify market gaps, benchmark your offerings, and anticipate industry trends.
User research
Gain deep insights, understand user pain points, and tailor solutions to your target audience.
Usability testing
Evaluate product effectiveness, identify areas for improvement, and guarantee user-friendly interactions.
Interaction models
Define how users engage with your product, ensure smooth workflows, and enhance the overall user journey.
Technical strategy
Foresee challenges, leverage cutting-edge technologies, and establish a scalable architecture.
Development
Ensure robust functionality, efficient performance, and reliable product outcomes.
Delivery
Timely releases, stakeholder satisfaction, and seamless user adoption.
User experience design
Visualise your product's potential in detail, streamlining development by catching design flaws early.
User interface design
Chart your product's evolution to align stakeholder expectations, optimise resources, and drive consistent innovation.
Design systems
Streamline design decisions, maintain visual consistency, and speed up product development.
High-fidelity prototyping
Simulate real product behaviour, gather actionable feedback, and validate design choices before implementation.
Competitor analysis
Identify market gaps, benchmark your offerings, and anticipate industry trends.
User research
Gain deep insights, understand user pain points, and tailor solutions to your target audience.
Usability testing
Evaluate product effectiveness, identify areas for improvement, and guarantee user-friendly interactions.
Interaction models
Define how users engage with your product, ensure smooth workflows, and enhance the overall user journey.
Technical strategy
Foresee challenges, leverage cutting-edge technologies, and establish a scalable architecture.
Development
Ensure robust functionality, efficient performance, and reliable product outcomes.
Delivery
Timely releases, stakeholder satisfaction, and seamless user adoption.
User experience design
Ensure intuitive interactions, meet user needs, and elevate overall satisfaction.
Design systems
Streamline design decisions, maintain visual consistency, and speed up product development.
User research
Gain deep insights, understand user pain points, and tailor solutions to your target audience.
Development
Ensure robust functionality, efficient performance, and reliable product outcomes.
User interface design
Chart your product's evolution to align stakeholder expectations, optimise resources, and drive consistent innovation.
Interaction models
Design seamless user pathways, enhancing user retention with intuitive experiences.
Usability testing
Evaluate product effectiveness, identify areas for improvement, and guarantee user-friendly interactions.
Delivery
Timely releases, stakeholder satisfaction, and seamless user adoption.
High-fidelity prototyping
Simulate real product behaviour, gather actionable feedback, and validate design choices before implementation.
Competitor analysis
Identify market gaps, benchmark your offerings, and anticipate industry trends.
Technical strategy
Foresee challenges, leverage cutting-edge technologies, and establish a scalable architecture.
User experience design
Ensure intuitive interactions, meet user needs, and elevate overall satisfaction.
Interaction models
Design seamless user pathways, enhancing user retention with intuitive experiences.
Technical strategy
Foresee challenges, leverage cutting-edge technologies, and establish a scalable architecture.
User interface design
Chart your product's evolution to align stakeholder expectations, optimise resources, and drive consistent innovation.
Competitor analysis
Identify market gaps, benchmark your offerings, and anticipate industry trends.
Development
Ensure robust functionality, efficient performance, and reliable product outcomes.
High-fidelity prototyping
Simulate real product behaviour, gather actionable feedback, and validate design choices before implementation.
User research
Gain deep insights, understand user pain points, and tailor solutions to your target audience.
Delivery
Timely releases, stakeholder satisfaction, and seamless user adoption.
Design systems
Streamline design decisions, maintain visual consistency, and speed up product development.
Usability testing
Evaluate product effectiveness, identify areas for improvement, and guarantee user-friendly interactions.
User experience design
Ensure intuitive interactions, meet user needs, and elevate overall satisfaction.
High-fidelity prototyping
Simulate real product behaviour, gather actionable feedback, and validate design choices before implementation.
Interaction models
Design seamless user pathways, enhancing user retention with intuitive experiences.
User research
Gain deep insights, understand user pain points, and tailor solutions to your target audience.
Technical strategy
Foresee challenges, leverage cutting-edge technologies, and establish a scalable architecture.
Delivery
Timely releases, stakeholder satisfaction, and seamless user adoption.
User interface design
Chart your product's evolution to align stakeholder expectations, optimise resources, and drive consistent innovation.
Design systems
Streamline design decisions, maintain visual consistency, and speed up product development.
Competitor analysis
Identify market gaps, benchmark your offerings, and anticipate industry trends.
Usability testing
Evaluate product effectiveness, identify areas for improvement, and guarantee user-friendly interactions.
Development
Ensure robust functionality, efficient performance, and reliable product outcomes.
More on product design
What is digital product design?
What does product design mean at Parallel?
How does Parallel work with other teams?
How long does it take to build a product?
Product design vs. product strategy
How do I get started with product design?